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Introduction to Adwords

What is Adwords?

You have a website or you are online marketer or product owner of course that you need more traffic to increase you income. Google Adwords is the new online advertisement method developed by google. 

If you are planning to sell something online or If you are planning to be an affiliate  You need to know google adwords.

Google has been launched Adwords in 2000.Google is today’s dominant  search engine of the world . Each day ,there are more than 200 million searches on Google. 
This is equal to 72%  of all searches of the world. 2008 year’s google revenue is $21.8 billion. 
You can see is how big google.


The biggest and most effective ways of gaining website traffic is Adwords marketing.
As you can see from  the below image Adwors ads








Where will Google adwords ad appear




1-) Google 
2-)Search Network
3-)Content Network
4-)Gmail


Why Use Google Adwords


  • Google is using over 100 language.
  • #1 Search Engine in 17 of 20 countries measured
  • Ranked #1 in 2005 Web Globalisation Card.
  • You can determine your budget that you want to spend.
  • There is no upper or lower limit
  • You can determine your dail budget.
  • You can determine  how much you want to spend for every keyword cost.
  • You can see your ads on google  directly without waiting.
  • You can target ads for different location, different language.
  • You can put geopraphical  limit for  your ads (Your ad can be seen just for city you live in) 
Let me talk about some basic definition of adsense.

  • CPC (Cost Per Click)
  • Impression
  • CTR (Click Through Rate)
CPC is the cost of per click. It means that The cost for you, when someone has clicked your ads.

Impression is the number of view your ad on google network 

CTR is the number of clicks an ad  divided by the number of 100 impression.

CTR Formula is;

Click/Impression =CTR



















LOW CTR means HIGH BID


I will continue to write content related with adwords















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