Through the instrument of Eye Tracking it is possible to understand the hot spots of your page and improve the conversion rate.
Certainly you that we will have more a website and you want to sell a product or service or want to collect a BD and do not know how to do? You are not satisfied with the CTR of your website? You want to change the architecture of your website but do not know how?
We present a tool which is named Crazy Egg . It is a monitoring system in order to understand if your site works or not.
We present a tool which is named Crazy Egg . It is a monitoring system in order to understand if your site works or not.
What is Crazy Egg?
Crazy Egg is a tool that helps web designers to understand how users click on the page and where. Many international brands such as Etsy, Monster, Yahoo!, eBay, Dell, Skype, and also the use intel to optimize the performance of their web pages. The goal is to analyze where readers focus their attention on what to focus and what they neglect to read and in this way map the page, understand the hot spots and improve website conversions.
Here are the four main features of Crazy Egg:
Heatmap 1.
Through a graphical representation, showing the amount of people who click an item, so you know the click at the appropriate place and you can design a web page more effective to increase the CTR.
Through a graphical representation, showing the amount of people who click an item, so you know the click at the appropriate place and you can design a web page more effective to increase the CTR.
2. Scrollmap
The Scrollmap of Crazy Egg lets us know by color, which page is more interesting for readers. This tool is very useful for long pages with lots of elements, as you can see in the legend at the bottom right, you will pass from blue to yellow representing the page with more interest.
The Scrollmap of Crazy Egg lets us know by color, which page is more interesting for readers. This tool is very useful for long pages with lots of elements, as you can see in the legend at the bottom right, you will pass from blue to yellow representing the page with more interest.
3. Confetti
With this tool we can figure out who clicked on our site but also the country of origin and from where came the visits on our landing page.
With this tool we can figure out who clicked on our site but also the country of origin and from where came the visits on our landing page.
4. Overlay tool
With this tool we can understand how often certain elements were clicked, clearly the part that has most clicks is to disappear.
With this tool we can understand how often certain elements were clicked, clearly the part that has most clicks is to disappear.
Practical uses of Crazy Egg
Crazy Egg can help us a lot to understand where to place ads on a web page or the CTA to capture the customer's attention. Through a good ranking, you can build sites more attractive, easier navigation of the Users and the results will not wait. In more Crazy Egg offers a test through a demo version for 90 days.
Crazy Egg can help us a lot to understand where to place ads on a web page or the CTA to capture the customer's attention. Through a good ranking, you can build sites more attractive, easier navigation of the Users and the results will not wait. In more Crazy Egg offers a test through a demo version for 90 days.
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