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Optimizing a link for SEO


Try to get links optimized for search engines . 
In case you enter your link, for example in the guest post, used the title and anchor text that may be relevant to your site. 
An example?

<a target="_blank" href="http://www.promoneyblogger.com" title="How to build backlink"> www.promoneyblogger.com </a>

It is obvious that anchor text you can insert the word that you want to position yourself, such as "wordpress blog". After a certain number of links you change the anchor text, the title, and the keyword on which you want to bet.

Attribute "NOFOLLOW" and attribute "dofollow"

When it comes to link building it is good to mention these two attributes. 
"nofollow" attribute is an HTML tag inserted within the code of a link, which alerts the search engines to not "follow" the given link. 
In terms of SEO the attribute rel = "nofollow" does not help the website to improve its position in the SERP. And often used by default in the comments of the articles of the blog, because many spammers, or users , take the opportunity to link to your site that is perhaps irrelevant with the article itself. 
The attribute "dofollow" is the opposite of the "nofollow" and brings value in terms of SEO. More high PR dofollow link means more high page rank and quality traffic  But my personal opinion: I believe that the greater number of links without nofollow  can still generate traffic.

How to monitor Backlink?


Thanks to a good software to monitor the inbound links  to a website. They are monitoring tools, almost all pay, even though in some cases you can use the freemium version, with some limitations. 
Personally my favorite is
  -Ahrefs
But there are others such as:
   -Majestic Seo
  • -Moz
  • -Sem Rush
  • -Webmaster Tools (of course completely free, but in my opinion not very accurate for the detection of backlinks)

You can read this  article  which compares some software mentioned above.

Conclusion

In this article I made ​​an overview on the Link Building , describing what it is, how to make the link buildingand what strategies and techniques seo taken. It 'an SEO to do complicated and expensive in terms of time, but it can really be the right weapon to improve the ranking of your site within the pages of the search engines .

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